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Commercial Director

Millbank Office, SW1P 3JA
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About the role

Overview

Millbank Office, SW1P 3JA
Full Time
29 April 2026

Helping others improve and turn their lives around – there’s no better feeling. It’s what we do for thousands of people at more than 150 sites across the UK. Be a part of it.

Cygnet have a fantastic opportunity for a Commercial Director within the Social Care Division.

Joining our team on a full time, 40-hour per week basis, this role requires national travel in support of the business needs.
 

Cygnet was established in 1988. Since then we have developed a wide range of social care services for adults with autism, learning disabilities and those requiring elderly care within the UK. We have built a reputation for delivering pioneering services and outstanding outcomes for the individuals in our care.
 

Role Purpose

The Social Care Commercial Director is responsible for driving revenue growth and meeting divisional targets, further developing our social care footprint, and strengthening the commercial performance of the social care division. The role provides strategic leadership across business development, sales, pricing, marketing, and acquisition integration, while ensuring commercial excellence and sustainable profitability.

This position leads a high‑performing team of Business Relationship Managers and Referral Managers, fostering a culture of accountability, innovation, and continuous improvement.

Key Responsibilities

Commercial Strategy & Growth

  • Deliver revenue, occupancy, and profitability targets for the social care division.
  • Identify and evaluate new market opportunities, partnerships, and growth channels to increase occupancy and commercial performance.
  • Develop business cases and investment memorandums for growth initiatives, ensuring alignment with organisational strategy.
  • Lead commercial due diligence, market analysis, and integration planning for M&A activity.
  • Oversee all growth programmes, including acquisitions, organic developments, and service re-provisioning.

Leadership & Stakeholder Engagement

  • Lead, develop, and inspire the Business Relationship and Referral Management teams to deliver exceptional performance.
  • Strengthen external partnerships and drive high‑quality stakeholder engagement across commissioners, funders, and strategic partners.
  • Collaborate closely with Marketing to develop and implement a robust social care marketing strategy that enhances brand visibility and supports commercial goals.

Pricing & Contracting

  • Deliver pricing strategies to ensure targets are met, and services remain sustainable, while ensuring market competitiveness.
  • Oversee contract negotiations, and effective risk management.
  • Support the Pricing Team with annual fee increases and proactive fee reviews, delivering targeted pricing uplifts.

Operational & Financial Oversight

  • Work closely with Operational Directors to monitor P&L performance, ensuring cost‑effective service delivery whilst sustaining quality.
  • Monitor and report on commercial KPIs, adjusting strategies as required to meet targets.
  • Provide oversight of supported living SLAs and leases, including relationship management, dispute resolution, and renewals, ensuring contractual and financial optimisation.
     

Why Cygnet? We’ll offer you…

  • Competitive Salary: Dependent on experience
  • £6,200 Car allowance
  • Bonus scheme: 35% – 50% of salary based on individual KPI’s
  • An opening to undertake further learning with our excellent apprenticeship scheme
  • Expert supervision & support
  • Free Health Cash plan
  • 24 hours free GP support line
  • Free life assurance cover
  • Free eye tests
  • Car lease discounts
  • Discounted gym membership
  • Free mortgage broker and Insurance cover
  • Pension scheme
  • Employee NHS – discount savings & Cycle to Work scheme
  • Smart Health Toolkit- Providing you with Fitness Programmes, Nutrition consultation and Health checks
     

Ready to make a positive change? Please click on the ‘apply now’ link below.

What next?

If you care about making a difference – we want to talk to you.

Click the button to apply

Plan your commute

Millbank Office

Millbank Office
London, City of
SW1P 3JA
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Our application process

Application Submission
01
Step 1

Application Submission

Your application is received and reviewed by our recruitment team.
Automated Confirmation
02
Step 2

Automated Confirmation

You’ll receive an automated email confirming receipt of your application.
Application Review
03
Step 3

Application Review

We carefully review applications, considering factors like visa status, location, and experience.
Initial Screening
04
Step 4

Initial Screening

If your application is suitable, you’ll be contacted by the recruiter to arrange a telephone screening call.
Interview
05
Step 5

Interview

If you meet the screening criteria, you’ll be invited for an interview, which normally takes place in person at the site you’re applying to.
Feedback and Offer
06
Step 6

Feedback and Offer

Following the interview, you’ll receive feedback, and if successful, a verbal job offer that will be followed up with a written job offer and onboarding information.

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Colleague to colleague endorsements

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Tara

Support Worker SC
Recognised for
Resilience

Tara has stepped up as Acting Team Leader, confidently running some of the most challenging shifts, managing incidents and her team with positivity and resilience, earning clear respect and trust through her excellent communication with staff, seniors, and managers.

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Sylvia

Support Worker HC
Recognised for
Hard Work

Sylvia came from Gotts Park to support us when we were three staff down on Friday, showing great initiative by proactively helping with cleaning, including locating the hoover and even cleaning the dishwasher filter.

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Taryn

Support Worker SC
Recognised for
Positivity

Taryn is health-conscious and excels at promoting residents’ weight, health, and wellbeing through nutritious eating ideas. She positively impacted at least one resident by suggesting healthier food swaps and mentors all staff on healthy options, exercise, and movement.

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Vicky

Complaints Manager
Recognised for
Empathy

Mike and Vicky showed exceptional empathy during my mother’s loss, cancelling leave to manage team duties and shield me from pressures. They created grieving space with selfless teamwork and ongoing support true leadership beyond duty

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Rebecca

Therapy/Activity Coordinator HC Salaried
Recognised for
Comfort

Rebecca (Becca) excels as Activity Coordinator with heartfelt care and positivity, treating Spencer ward ladies as humans and building their confidence. Called unsung hero” by a discharged patient. Goes above and beyond daily.

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Najinder

Support Worker HC
Recognised for
Positivity

Jay has shown outstanding dedication and positivity supporting a service user facing activity engagement challenges. They proactively took him out, arranging headphones for comfort, demonstrating patience and care, resulting in his first incident-free day in a long time—a huge achievement.

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Paul

Maintenance Manager
Recognised for
Hard Work

The Sheffield maintenance team works tirelessly to keep the hospital and school running, no job too big or small. They respond promptly to needs, ensure safety, and always fit in school requests like marquees, lights, doors, and displays, all with smiles and positive interactions with young people. Their hard work is deeply appreciated.

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Michael

Complaints Assistant
Recognised for
Empathy

Mike and Vicky showed exceptional empathy during my mother’s loss, cancelling leave to manage team duties and shield me from pressures. They created grieving space with selfless teamwork and ongoing support— rue leadership beyond duty

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Mohamed

DS Service Desk Engineer
Recognised for
Hard Work

Mohamed went above and beyond late Friday afternoon to provide login details for a new starter, instantly pulling up the ticket, communicating well, and ensuring they were set up for Monday morning. This helped create a positive first impression at Cygnet.

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Olivia

Support Worker SC
Recognised for
Hard Work

I wanted to give a shout-out to Olivia for her incredible hard work lately. Seriously, it’s been so inspiring to see her dedication and effort on the team shes only limited to hand full of service users at present but She’s been crushing it, and I really appreciate all that she does to keep things running smoothly. thank you

Click here to apply for a life changing career

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Speculative candidates or CVs sent to Cygnet by recruitment agencies/headhunters will be treated as a “free of charge” gesture. For further clarification, email recruitment@cygnethealth.co.uk
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